1. The sales manager in new economical environment
* We are in a changing era 
* Stress management of sales managers
* The roles and responsibilities of sales managers

2. Recruiting the right sales people
* Recruiting the suitable ones or the best ones
* Preparation before recruiting
* Interview of recruiting
* Evaluation and selection

3. Management and evaluation of sales person
* Setting sales objectives
* The quantitative analysis of sales person performance
* Evaluating the sales staff through their work
* Evaluating the sales staff through customers
* Effective CRM

4. Coaching and improving the sales person
* Meaning of sale activity
* How to handle selling process 
* Visiting customers with sales representatives
* Effective communicating and coaching
* Form management of sales person

5. Leading and motivating your sales team                                                  
* Management and leadership of the sales manager
* Elements influencing leadership styles
* Choice of leadership styles
* Effective delegation
* Understanding the incentive of sales people and motivating them effectively 
* How to eliminate the negative emotions of sales person
* Effectively motivating sales person

6. Sales team building                                             
* Basic elements of a team
* Different stages of team development
* Characteristics of a high performance sales team