In the era of rapid change, market competition is increasingly fierce, market structure is changing, uncertainty is increasing, product life cycle is shorter and shorter, and customers’ expectation is upgrading…when all of these factors have been the new normal, many far-sighted companies remodel supply chain to establish an adaptive and dynamic system, and adapt to the challenges of market changes in an accurate, flexible and economic way.

How to design dynamic supply chain system? Different growth strategies, different product competition strategies and different target accounts value… all these factors have different requirements for supply chain system. When designing dynamic supply chain system, it needs to be fully considered that from which link we can get accuracy, flexibility and economics. The truly design of dynamic supply chain is to achieve synchronization of all the key functions from suppliers to customers, accurately and timely perceive and shape the changes of market needs.

“Handling emergency, solving repeating problems and dispelling cooperation obstacles” have been the main theme of daily operation. It’s stopgap to solve problems in the operational level. We should eradicate those troubles by optimizing supply chain design and plan.

How to optimize supply chain design? We need to take subjective and objective challenges into consideration, as well as think about the orderliness, controllability, effectiveness, flexibility, economics…of logistic, currency flow and information flow, so as to achieve accurate, flexible and economic supply.